Logroño exuberantly commemorates the Rioja Wine Harvest Festival, traditionally referred to as the San Mateo festivities.

The town is vibrant and lively during a celebration that prominently features wine and grapes. A variety of activities are available, including the traditional foot-crushing of grapes and the presentation of the first must to the Virgen de Valvanera. The festive program includes bull-running with young bulls, float parades, music, popular cuisine for all attendees, and ball games. For additional information, consult the website of the Logroño municipal council.